Last update: October 07, 2025
Identification of the person in charge
In compliance with the provisions of Law 34/2002, of July 11, 2002, of Information Society Services and Electronic Commerce (LSSI-CE), as well as Regulation (EU) 2016/679 (RGPD), it is reported that the owner of this website is:
Company Name: GRUPO BURK SL
Tax ID: B19735216
Address: Calle Cataluña 21, 28350 Ciempozuelos (Madrid)
Email: support@burksport.com
Phone: 608 97 15 27
Domain: www.burksport.com
2. What are cookies?
Cookies are small text files that are stored on your device (computer, tablet, smartphone, etc.) when you visit certain web pages.
Its main function is to allow the website to recognize the user, remember your browsing preferences, collect statistical information about the use of the site or allow the proper provision of essential services such as login or checkout process.
Cookies themselves do not store sensitive personal information, but rather information of a technical nature, preferences, content personalization or usage statistics.
Types of cookies used
The website www.burksport.com uses the following types of cookies:
A. Technical or necessary cookies
They are those essential for the operation of the website and to allow the user to navigate through it, as well as the use of its different options or services (such as logging in, making a purchase or remembering the language).
These cookies do not require user consent.
B. Analysis or measurement cookies (Google Analytics 4).
They allow us to quantify the number of users and perform the measurement and statistical analysis of the use made by users of the website, in order to improve the supply of products or services.
Provider: Google LLC
Purpose: To analyze user navigation on the website using Google Analytics 4 (GA4).
International data transfers: United States
More information: https://policies.google.com/privacy
C. Behavioral advertising cookies
They make it possible to manage advertising space as efficiently as possible and to adapt the content of the advertisements to the user’s profile according to his or her browsing habits.
These cookies store information on user behavior obtained through continuous observation of their browsing habits, which allows the development of a specific profile to display personalized advertising.
Platforms that use this type of cookies:
Google Ads
Meta Ads (Facebook / Instagram)
Pinterest Ads
TikTok Ads
4. Table of cookies used (representative examples)
| Platform / Purpose | Cookie Name | Estimated duration | Type / Primary use |
|---|---|---|---|
| Google Analytics 4 (GA4) | _ga | 2 years | Identifies unique users. |
| Google Analytics 4 (GA4) | _ga_<container-id> | 2 years | Maintains the session state associated with the GA4 container. |
| Google Ads | _gcl_au | 90 days | Conversion measurement and campaign attribution. |
| Google Ads | IDE, id, NID | Several months | Ad customization and frequency control. |
| Meta Ads (Facebook / Instagram) | fr | 2 years | Campaign tracking and ad personalization. |
| Meta Ads (Facebook / Instagram) | _fbp | 3 months | Assigns user visits to browser sessions. |
| Pinterest Ads | __cis | 2 years | Identification and tracking of users in campaigns. |
| Pinterest Ads | _pin_unauth | 30 days | Track unauthenticated users. |
| TikTok Ads | tt_webid | 1 year | User identification for advertising. |
| TikTok Ads | tt_webid_v2 | 1 year | Updated variant of the user tracking ID. |
| TikTok Ads | tk_or, tk_qs | 1 day / session | Cookies of origin and traffic attribution. |
The indicated durations are approximate according to the public documentation of each provider and may vary according to configuration, version or privacy settings of the browser.
5. Cookie management and configuration
The user can accept, reject or configure cookies when accessing the website through the initial configuration banner.
In addition, you can allow, block or delete cookies installed on your device through the settings of the browser you use. The most common routes are listed below:
Google Chrome: Settings → Privacy and security → Cookies.
Mozilla Firefox: Options → Privacy → Cookies and site data.
Safari (Apple): Preferences → Privacy
Microsoft Edge: Settings → Cookies and site permissions.
Disabling some cookies may prevent the proper functioning of certain features of the website.
6. Legal basis for the use of cookies
The legal basis that legitimizes the processing of data obtained through cookies (except for technical or necessary ones) is the user’s consent, which is expressly requested through the banner or cookie configuration panel.
This consent may be withdrawn at any time, without affecting the lawfulness of the previous processing.
7. International data transfers
The use of cookies from third-party vendors such as Google, Meta, Pinterest or TikTok may involve international data transfers to third countries outside the European Economic Area (EEA).
Such transfers are made in accordance with the appropriate safeguards required by the General Data Protection Regulation (GDPR), including standard contractual clauses approved by the European Commission.
8. Data Retention
The data obtained through cookies will be kept for the time necessary to fulfill the purpose for which they were collected and, in any case, until the user’s consent is revoked.
9. Cookie Policy Update
GRUPO BURK SL may modify this Cookies Policy according to new legislative or regulatory requirements or in order to adapt the policy to the instructions of the Spanish Data Protection Agency (AEPD).
Users are encouraged to periodically review this policy to stay informed about the current use of cookies.
10. Contact
For any questions regarding this Cookie Policy or the processing of your personal data, you may contact:
GRUPO BURK SL
Calle Cataluña 21, 28350 Ciempozuelos (Madrid)
Email: info@burksport.com
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